1997 | · | Sanfei Sports was established, with the initiation of a factory in Nanhui, Pudong, Shanghai, focusing primarily on export trade. |
2000 | · | Shanghai Sanfei was officially established, serving as a global manufacturing outsourcing base and undertaking numerous OEM orders both domestically and internationally. |
2017 | · | The FANATICS brand was born. In the same year, a research and development project was launched at the Pudong factory in Shanghai. |
2021 | · | Yangzhou Sanfei Sports Technology Co., Ltd. was established. The first batch of strength equipment, independently developed by FANATICS, was launched and the company opened offline experience stores and established an export department. |
2022 | · | The FANATICS factory in Yangzhou started operations, launching the first batch of commercial aerobic equipment and simultaneously venturing into the cross-border e-commerce market. |
2023 | · | FANATICS officially entered major global retail chains such as Sam's Club and COSTCO, both part of the Fortune Global 500. The company also became a member of the China Sporting Goods Federation and a regular exhibitor at major sports expos such as the domestic Sports Fair, IWF, Germany's FIBO, and the USA's IHRSA. |
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