IHRSA 2024

Attending IHRSA 2024 is not just an opportunity to showcase the latest technologies and products from FANATICS; it is also a platform for exchanging ideas and learning with global leaders in the fitness industry. We look forward to discussing future fitness trends and challenges with many industry peers on this international stage, working together to continuously develop and innovate within the fitness sector.

IWF 2024

As FANATICS showcased its new range of fitness equipment at the 2024 International Fitness Equipment Expo (IWF), our brand stands at the forefront of innovation and technological development, demonstrating our deep understanding of health and fitness to the entire sports industry. Moving forward, we will continue to uphold the spirit of craftsmanship, providing users with more diverse training solutions through continuous technological innovation and product development, creating a comprehensive fitness ecosystem. This ecosystem will not only include high-quality fitness equipment but also smart fitness software and services, as well as training methods supported by scientific research. This is not just an innovation in fitness equipment, but the birth of a new fitness culture. In this culture, technology and innovation provide users with an unprecedented training experience, making fitness more efficient, smart, and personalized. We are committed to bringing this culture to every corner of the globe, allowing more people to enjoy a healthy lifestyle brought by technology. With the rise in global health awareness and the continuous development of the fitness industry, FANATICS will continue to invest in product innovation, technology development, and market expansion, striving to become a leader in the fitness industry. We believe that through our efforts, we can inspire more people to love a healthy lifestyle, creating a healthier, more active, and vibrant society.

IWF 2023

It is a great honor to be invited to participate in IWF2023, and Sanfei appeared with its brand FANATICS, showing the brand's abundant product line and innovative vitality, also highlighting the ingenuity the determination, and sincerity of the 26 year's deep cultivation in the Sports industry. IWF specialized in the depth of the fitness industry in the decade, constantly surpassing, and closely linked the entire industry together, IWF has become the wind vane of the fitness industry, I wish IWF to become more brilliant in the next decade! FANATICS will uphold its ingenuity to further enhance its brand power, continue to deepen cooperation with IWF, move toward greater sports and health, and build a future.

New Factory

The factory covers an area of 30 acres with a workshop space of 20,000 square meters. It possesses advanced automated precision manufacturing equipment and production lines, including laser tube cutting machines, laser sheet metal cutting machines, CNC lathes, CNC tube bending machines, CNC pipe bending machines, robotic welding, large-scale shot blasting lines, electrostatic spraying lines, 3D CNC engraving machines, and pneumatic cutting machines.
Events
           
 
1997 · Sanfei Sports was established, with the initiation of a factory in Nanhui, Pudong, Shanghai, focusing primarily on export trade.
     
2000 · Shanghai Sanfei was officially established, serving as a global manufacturing outsourcing base and undertaking numerous OEM orders both domestically and internationally.
     
2017 · The FANATICS brand was born. In the same year, a research and development project was launched at the Pudong factory in Shanghai.
     
2021 · Yangzhou Sanfei Sports Technology Co., Ltd. was established. The first batch of strength equipment, independently developed by FANATICS, was launched and the company opened offline experience stores and established an export department.
     
2022 · The FANATICS factory in Yangzhou started operations, launching the first batch of commercial aerobic equipment and simultaneously venturing into the cross-border e-commerce market.
     
2023 · FANATICS officially entered major global retail chains such as Sam's Club and COSTCO, both part of the Fortune Global 500.
The company also became a member of the China Sporting Goods Federation and a regular exhibitor at major sports expos such as the domestic Sports Fair, IWF, Germany's FIBO, and the USA's IHRSA.